Thursday, August 27, 2020

Periods of Musical Movements

Times of Musical Movements Name of the times of melodic movementsTime times of melodic movementsHow are these periods part of social changes?Major streamsSub streamsOrigin and end of different sub streamsBaroque1600-1750The Baroque period indicated the adjustment in the characterisation of engineering and structure. The significant political and social changes that succeeded the Renaissance Era prompted the making of very various styles in expressions of the human experience, especially in Baroque music.Baroque versus Renaissance styleBaroque versus traditional styleEarly BaroqueMiddle BaroqueLate BaroqueEarly Baroque (1600-1654)1 (allude to appendix)Middle Baroque (1654-1707)2Late Baroque (1680-1750)3ClassicalAbout 1770-1830Classical music was unequivocally connected to the court culture and absolutism, with its custom and accentuation on hand and chain of importance. The social universe of music had seen sensational changes: worldwide distribution and visiting had developed violently, show social orders were starting to be framed, documentation had been made progressively explicit, increasingly engaging, and schematics for works had been simplified.Renaissance ClassicismAge of Classicism - visual expressions, engineering and literatureBeginnings of the Classical StyleEarly Classical StyleMiddle Classical StyleLate Classical StyleBeginnings of the Classical Style (1730-1760)4Early Classical Style (1760-1775)5Middle Classical Style (1775-1790)6Late Classical Style (1790-1825)7Major composersComposers' wellsprings of influenceComposers' melodic impactComposers' styles and characteristicsComposers' social and social impactsBaroque periodHenry PurcellPurcell's wellsprings of impact were the style of royal residence, and the court frameworks of habits and expressions, which Louis XIV of France encouraged. This turned into the model for the remainder of Europe.Purcell was a liquid writer who had the option to move from basic songs of devotion and helpful music, for example, walks, to fabulous ly scored vocal music for the stage. His extraordinary console pieces affected later composers.Purcell had a...Baroque !

Saturday, August 22, 2020

Social Groups Essay Example | Topics and Well Written Essays - 500 words

Social Groups - Essay Example In European nations it appears that more accentuation is set on the satisfaction throughout everyday life, and not really a happiness regarding cash. In America it is regularly accepted that fun and delight can't be had without going through cash, though in Europe residents figure out how to appreciate the more straightforward parts of life and joys that come liberated from cost. The principle distinction between the hard working attitudes of Americans and Europeans is that the United States is an increasingly free enterprise society. 1.) Free enterprise is an arrangement of compensation based work and item creation available to be purchased, trade, and benefit instead of for guaranteed utilization of the makers (Scott). In the United States, residents feel that they need to work so as to appreciate life. They hold the way of thinking that one must work so as to get. Americans accept that everybody is out for themselves and that in the event that one needs to improve their personal satisfaction they should work for it. 2.) While the United States hard working attitude is certainly cash situated, it isn't absolutely industrialist. 4.) The United States government has adjusted a few practices with a communist foundation and applied them to the American lifestyle. Instances of these practices can be found in free training for all, free social insurance for those that qualify, free food and food stamps for those that are out of luck, and so on. In Europe, numerous residents appreciate a progressively loosened up work plan with longer ends of the week and more vacati

Friday, August 21, 2020

Essay Topics - Write in Detail

Essay Topics - Write in DetailIt is best to have at least four hundred essay topics before you start writing. This is quite a lot of material and you have to make sure that you use every single one of it! The great thing about this is that it gives you the opportunity to incorporate a wide variety of different topics as well as make some variations of each one.Not only that, but it is also a good idea to add a few variations. After all, they are going to give a different approach to some of the main ideas you are trying to convey. One way of doing this is to make them a little more specific.For example, if you want to get across a major idea, try doing it by first making the different variations of the same major idea. After you have covered the basic ones and now you want to go into the specific variation of the major idea. This is a good way of covering more of the major idea that you want to emphasize and getting it across in a very concise way.Now, when you are looking through yo ur essay topics, you might notice that there are some words that stick out in your mind that you want to use in your final draft. That is okay. You can always use these in the variation of the topic or even write another one to take its place.Sometimes you will find that there are different variations of your theme in a number of other areas that you are working on. In this case, you will find that it is really best to do the variation first and then work on the other parts later. This way you have completed the theme first and the other parts will fall into place naturally.When you are trying to think of topics for your essay topics, you should always keep in mind that you will be covering something broad. If you only have a few minutes to work with, then look at the main concept first. Then choose an area of study or think of some related ideas and areas of focus and then go from there.The main thing to remember here is that you are a student of different subjects. As such, you wi ll find that you can handle multiple subjects at once. You just need to make sure that you cover the broad subject first and then go into the more detailed specific areas as you move along.Keep in mind that even though it is important to think of your own essay topics, you are still going to be teaching others. So you should always try to express yourself clearly communicate what you mean and what you want your audience to understand. Remember, this is your opportunity to show others how you can write.

Monday, May 25, 2020

Popper and Kuhn Two Views of Science Essay - 1449 Words

Popper and Kuhn: Two Views of Science In this essay I attempt to answer the following two questions: What is Karl Popper’s view of science? Do I feel that Thomas Kuhn makes important points against it? The two articles that I make reference to are Science: Conjectures and Refutations by Karl Popper and Logic of Discovery or Psychology of Research? by Thomas Kuhn. In the article, Science: Conjectures and Refutations, Karl Popper attempts to describe the criteria that a theory must meet for it to be considered scientific. He calls this puzzle the problem of demarcation. Popper summarizes his arguments by saying, the criterion of the scientific status of a theory is its falsifiability, or refutability, or testability. Kuhn†¦show more content†¦Popper thinks that it is their weakness. He contrasts Marxism with Einstein’s Gravitational Theory, noting the main difference is that Einstein’s theory is a risky prediction. He says, The theory is incompatible with certain possible results of observation†¦ Popper says that confirmations or verifications are easy to come up with for any theory; Confirmations should only count if they are the result of risky predictions. According to Popper, when a theory is proven to be false, it should not be used. He describes the common practice of giving theories a conventionalist twist as re-interpreting a theory after it has been disproven so that the theory can survive the apparent challenge. Popper says that Marxism is not science because when the theory was refuted, it was altered to explain the apparent refutations within the frames of the Marxist theory. Kuhn argues against this point. He says that introducing ad hoc assumptions to save a theory is done all the time in science, and it helps make the theories accurate. Rarely is a theory perfect the first time it is put down on paper. Kuhn thinks that the refinement of theories is an important part of theory development. Popper says that Astrology is not science because astrologers were too impressed with confirming evidence. Also astrology is not falsifiable. Astrologers make vague predictions and can explain any apparentShow MoreRelatedKarl Popper and Thomas Kuhn 21472 Words   |  6 PagesPopper and Kuhn: Two Views of Science In this essay I attempt to answer the following two questions: What is Karl Poppers view of science? Do I feel that Thomas Kuhn makes important points against it? The two articles that I make reference to are Science: Conjectures and Refutations by Karl Popper and Logic of Discovery or Psychology of Research? by Thomas Kuhn. Both articles appear in the textbook to this class. In the article, Science: Conjectures and Refutations, Karl Popper attemptsRead MorePopper And Kuhn On Nature Of Scientific Progress1184 Words   |  5 Pages Popper and Kuhn held differing views on the nature of scientific progress. As seen in Popper’s falsification theory, he held that theories can never be proved only disproved or falsified. Once a theory is proved false we move on to the next. Kuhn, on the other, hand argued a new paradigm may solve puzzles better than the old one but you cannot describe the old science as false. Both seem to share the Kantian idea that the really real, independently existing world is completely unknowable. Read MoreThe Limitations of Falsificationism1713 Words   |  7 Pagesnecessarily falsified, because the problem could be with the theory behind the instruments, or other assumptions.ï ¿ ½ (Examples: Tycho Braheï ¿ ½s refutation of Copernicus, p. 89, Lakatosï ¿ ½s example, p. 90.) 3. 3. Finally, the falsificationist does not (despite Popperï ¿ ½s claims) solve the problem of induction, because the observation sentence has to be confirmed.ï ¿ ½ Any observation sentence is a disguised general claim, because it is not just saying ï ¿ ½this happened at time tï ¿ ½ it is saying ï ¿ ½this would always happenRead MoreScience Should Progress Through Falsification And Demarcation As A Way For Distinguish Real Scientific Theories From Pseudoscience1785 Words   |  8 PagesPopper believes science should progress through falsification and demarcation as a way to distinguish real scientific theories from pseudoscience. (A. Popper) Falsification is how a scientist should look at a problem they are attempting to solve instead of using existing theories and treating them as scientific laws you should instead try and prove existing theories wrong using emperical evidence to solve the questions being asked. (A. Popper) believes Science keeps moving forward and the onl y wayRead MoreThe Theory Of Science And Scientific Revolutions1827 Words   |  8 Pages Thomas Kuhn was an American philosopher, born in 1922, whom wrote about the distinction between normal science and revolutionary science. He was interpreted as a destroyer of logical empiricism throughout his career, and this is because his work seemed to show how interesting it was to connect philosophical questions about science with questions about the history of science. Throughout this essay, I will connect these questions together by explaining Kuhn’s account of the structure of normal scienceRead MoreThe Issue Of Demarcation : A Philosophical Problem1474 Words   |  6 Pagesidea of how to distinguish science from pseudoscience and attempts to establish a set of criterion from which individuals can determine the empirical nature of a certain theory. Philosophical musings regarding demarcations have been around for the past hundreds of years. For the philosophers that we read, thi s time was during the era when Marx, Freud, Adler and Einstein were all proposing or had recently proposed their respective theories. Philosophers such as Popper, Kuhn and Lakatos all sought toRead MoreThe Theory Of Science And Scientific Revolutions2396 Words   |  10 Pages Thomas Kuhn was an American philosopher, born in 1922, whom wrote about the distinction between normal science and revolutionary science. He was seen as a destroyer of logical empiricism throughout his career. This was because his work seemed to show how interesting it was to connect philosophical questions about science, with questions about the history of science. Throughout this essay, I will connect questions of philosophy and the history of science together by explaining Kuhn’s account of theRead MoreComparison Of Kuhn And Popper s Understanding Of Science1262 Words   |  6 Pagesunderstanding of science with Popper’s understanding of science. These two methods are narrower when it comes to levels of scrutiny. They are also more open and willing to embrace change because they seek to change the status quo which is traditional science. Both scientists agree that the traditional method of science is too broad and ignores many different variables that could change the outcome of the results. They also concur on the idea that a subjective approach to science and reason is moreRead MoreThe Scientific Theory Of Science1489 Words   |  6 Pages Science is based on fact through the processes of falsification. It is a utility function in society and is widely consistent with the evidence of history and practice of rational thinking. Progress in science since the fourteenth century has been revolutionary and valuable in the methods used for rationality and reasoning. Scientific methods that are used to establish rationality is due to the simple, general and rigorous explanations of the phenomena, (Diamond, 1998). This essay will explore theRead MoreIs Sociology a Science165 5 Words   |  7 Pagesscientific† To what extent do sociological arguments and evidence support this view? (33 marks) The debate about whether sociology can be represented as a science has existed for many years. Comte; who first used the word sociology argued that sociology should be based on the methodology of the natural sciences. He argues that the application of natural science methodology to the study of society would produce a ‘positive science of society’, showing that behaviour in the social world is governed by laws

Friday, May 15, 2020

Sales Promotion And Marketing Promotion - 784 Words

Sales promotion consists of all other marketing activities except for personal selling, advertising and public relations. It can be defined as short term use of incentives and other promotional activities that stimulate the customer to buy a particular product. Sales promotion is generally used for a pre-determined specific time in order to increase market demand and boost sales. Sales promotion is comparatively cheaper to advertising. Sales promotion is very useful because of the following reasons: †¢ It has a short and immediate effect on sale. †¢ Sales promotion can lead to effective stock clearance †¢ Sales promotion techniques can be used to induce customers as well as distribution channels †¢ Sales promotion also helps in winning over other competitive products in the market. Sales promotion is generally targeted towards to different market. A) Trade Sales Promotion- Trade sales promotion is generally targeted towards wholesalers and retailers. Tools for Trade Sales Promotion †¢ Trade allowance: A trade allowance can be defined as a kind of price reduction that is offered to the members of the marketing channel like wholesalers and retailers. Example: Fry’s electronics could earn a special discount for running its own promotion for Lenovo Laptops. †¢ Push Money: In this case, intermediaries generally receive push money as a bonus for pushing the manufactures product through the distribution channel. It is often directed towards the retailer’s sales. Example: WebsiteShow MoreRelatedMarketing Promotion : Sales Promotion2118 Words   |  9 PagesPromotion: Sales Promotion: 1. We will use free samples to give people a chance to try the product. We will send free sample to retail stores and supermarkets. They can have a section for Nestle to help people if they need assistance. 2. We will make the combo. The combo is water, chocolate and ice cream. Sometimes elderly have a desire for something sweet but because they are health conscious our modified product is healthy. This way the customer and consumers are happy and satisfied. 3. We willRead MoreMarketing Analysis : Sales Promotions951 Words   |  4 Pagesthe role and sales in a specific company, markets must come up with a successful sales force structure that will allowing their business to maintain long-term relationships with customers as well as increase their sales to different companies to attract more customers. There are many different types of companies that are working to expand their sales and reach a larger amount of customers every day in the business world. Therefore, these companies must come up with an effective sales force structureRead MorePricing Between Marketing And Sales Promotion2511 Words   |  11 Pagesrelation to sales promotion, pricing strategies, common pricing mistakes †¢ It takes about 30 minutes to complete the course †¢ Transcript and keyboard shortcuts are available †¢ Course completion confirmation from the SBA Course Objectives After completing this course, you will be able to: †¢ Define pricing †¢ Explain how costs affect pricing †¢ Describe pricing as a component of the marketing mix †¢ Identify pricing objectives †¢ Describe pricing strategies in relation to sales promotion †¢ Explain theRead MorePromotional Mix : Marketing And Sales Promotion2342 Words   |  10 Pagesselling, public relations, sponsorships, direct marketing and sales promotion. Advertising is the promotion of a product or service that attracts the public’s attention. Examples of advertising include billboards, newspapers, leaflets, magazines, social media etc. Personal selling is when businesses persuade customers to purchase a particular product through their employees. This is usually achieved by providing excellent customer service. Sales promotion is the attraction of customers by using specialRead MoreSales Promotion Tools Are The Lifeblood Of Marketing Products1252 Words   |  6 PagesSales promotion tools are the lifeblood of marketing products/services to consumers. Without them, people would not be as likely to purchase every new fad that comes their way, and corporations would be wasting their money on products people were nervous to buy. For example, if you were used to using one particular type of cat food because you know your cat enjoys eating it, how likely would you be to switch the food? Probably not very likely, due to the fact that you had already looked at theRead MoreMarketing Principles: Personal Selling and Sales Promotion8833 Words   |  36 Pagesï » ¿Principles of Marketing, 14e (Kotler) Chapter 16 Personal Selling and Sales Promotion 1) Which of the following elements of the promotion mix involves making personal connections with customers for the purpose of making sales? A) personal selling B) advertising C) e-commerce D) publicity E) public relations Answer: A Diff: 1 Page Ref: 464 Skill: Concept Objective: 16-1 2) A ________ is an individual acting on behalf of a company who performs one or more of the following activities:Read MoreINTEGRATED MARKETING COMMUNICATIONS: ADVERTISING, SALES PROMOTION, AND PUBLIC RELATIONS7568 Words   |  31 PagesCHAPTER 13 INTEGRATED MARKETING COMMUNICATIONS: ADVERTISING, SALES PROMOTION, AND PUBLIC RELATIONS MULTIPLE CHOICE QUESTIONS 1. Another name for a company’s marketing communications mix is: a. the advertising program. b. the sales force. c. the image mix. d. the promotion mix. Answer: (d) Difficulty: (1) Page: 470 2. Which tool of the promotional mix is defined as any paid form of nonpersonal presentation and promotion of ideas, goods, or servicesRead MoreIntegrated Marketing Communications1456 Words   |  6 PagesIntroduction to Integrated Marketing Communications An Integrated Marketing Communications program is based on the foundation provided by the communication model. IMC programs have been described in several ways; the consensus is to define them as follows: Integrated Marketing Communication (IMC) is the coordination and integration of all marketing communication tools, avenues, and sources within a company into a seamless program that maximizes the impact on consumers and other end users at a minimalRead MoreEssay on Sales Promotion Techniques669 Words   |  3 PagesSales Promotion Techniques 1 Marketing firms use sales promotions every day, but different companies use different techniques. According to Axia College Week Seven Supplement (2008), advertising and marketing have been with us for a very long time. In fact, in ancient Greece and Rome, advertising was etched on stone tablets and walls (Axia pg 407 chapt 13). As times change, advertising techniques also change. Sales promotions have evolved into the following classifications: discounts and deals,Read MoreThe Marketing Of Marketing Mix1340 Words   |  6 Pagesof the P’s of 4P’s in marketing mix. Promotional mix consists of A ) Personal Selling In Personal selling communication is happening on one to one with seller and customer. It is considered to be one of the most expensive form of promotion . The seller uses their appearance and product knowledge to sell the product. Examples of Personal selling - Personal Meetings , telemarketing etc. customer. Personal selling is belongs to advertising and sales promotion. Personal selling is the

Wednesday, May 6, 2020

Essay on The Arab-Israeli Conflict An Egyptian Point of View

The Arab Israeli conflict is one of the major dilemmas in the world in the modern history. Many political leaders assume that this is the most complicated conflict around the world, even bigger than Cold War. During the 1960’s and the 1970’s, the Arab world decided to go with confrontation and fight fire with fire. The Middle East became a war zone where all the Arab countries lined up to win back Palestine. However, the Israeli cabinet was smart enough to maintain their presence in the Palestinian Land. Nevertheless, many Arabic Leaders did not manage the war against Israel vigorously. There were many other reasons that caused the tense relationship between Nasser and the western powers. However the Arab- Israeli conflict was the biggest†¦show more content†¦The declaration was written by the United Kingdoms Foreign Secretary Arthur James Balfour. The declaration was directed to the Zionist community where it stated: His Majestys government view with favor the establishment in Palestine of a national home for the Jewish people, and will use their best endeavors to facilitate the achievement of this object, it being clearly understood that nothing shall be done which may prejudice the civil and religious rights of existing non-Jewish communities in Palestine, or the rights and political status enjoyed by Jews in any other country. This declaration triggered the hatred of the Arabs towards the Jewish people, ringing the bells of an unending war. This shows that Britain was the biggest ally of the Jewish state during the early 20th century. Soon the USA was able to substitute the British role. After WWII, the Jewish society were able to deliver the tragedy that took place in Germany; they were able to influence the ultimate powers in the world, convening them that the Nazis tortured the Jewish people and burned them down to death during the Holocaust. Therefore the Jewish people were able to gain the sympathy of all Europe and the USA. The Jews were really clever in utilizing this event to sustain Palestine. They convinced the world that they are the population that was labored throughout history; and all they are asking for is to live peacefully in their holly land. Furthermore, many of the sixShow MoreRelatedJerusalem : The City Of Peace1376 Words   |  6 Pagesthe Dome of the Rock. From the Christian point of view and The Bible, It was once the place where the trial, crucifixion, and resurrection of Jesus took place. This series of religious events have brought up along with it a conflict in between Middle Easter n Countries for more than 50 years long with one main question on the plate: Who fairly and ethically deserves to live in the Holy Land?     This conflict is among Jews and Arabs. Palestine for the Arabs is a land whose Oil has been cultivated byRead More The Suez Crisis Of 1956 Essay3065 Words   |  13 PagesThe Suez Crisis of 1956 Introduction   Ã‚  Ã‚  Ã‚  Ã‚  Among the most important foundations in the continuing Arab-Israeli conflict was the seeds that were sown in the aftermath of the 1956 Sinai Campaign, or the Suez Crisis. Whatever the operation is referred to as, its consequences involving both relations internal to the Middle East and with the world are impossible to ignore. Looked at simply as an objective event in history, one could note several key outcomes of the war. It marked the beginningRead MoreThe Six Day War : Causes And Effects1909 Words   |  8 Pages The Six Day war was a decisive battle along religious, economic, and social lines. This conflict between Israel and the Arab world is not just one of long standing hate, it spans economic and nationalistic ideals. The Six day war itself was merely a consequence of the preconditions already laid in place. This paper will explore the Six Day War as well as its causes and effects. It is not entirely feasible to discuss every single precondition that leads to the war as that would require exploringRead MoreArab Isreali War4432 Words   |  18 PagesIntroduction After the Arab-Israeli war of 1948, tensions between the newly founded Jewish state and the Arab states were at an all time high, but it wasn’t until May and June of 1967 that tensions would turn volatile. The region was in a state of anarchy with multiple states competing for power within the region. Actions by leaders of both states made the already convoluted situation harder to interpret, and would ultimately lead to one state’s action. During those months, Arab nations, more specificallyRead MoreThe Middle East Peace Process1849 Words   |  8 Pagesthe Arab World and Israel? The primary sources which will be evaluated are a biography of the life of Carter, which unfolds in an orderly manner the events that led up to Carter’s peaceful diplomatic relation with both factions of the everlasting problem - Arab world and Israel, and a comprehensive historical account about the meeting that resolved the high tension between the Arab world and Israel at Camp David in 1978. The Much Too Promised Land; America’s Elusive Search for Arab-Israeli PeaceRead MoreMiddle East Dbq Essay1026 Words   |  5 PagesPalestinian people are fighting against the Israelis over territory in which they both believe belongs to them. It has been a dispute which has resulted in loss of homes, loss of life and loss of money. However, this is nothing new. Eugene O’Neill’s statement, â€Å"There is no present and no future, only the past happening over and over again, now† applies strongly to the situation of the past 70 years in the Middle East. Modern tensions between the Jews and the Arabs can be dated back to 1917, with the BalfourRead MoreThe Effect Of The Middle Eastern Conflict1290 Words   |  6 PagesIn October of 1973, a short war between Israel and its regional neighbors, Egypt and Syria, nearly brought the United States and the Soviet Union to the brink of war. The dramatic effect the middle eastern conflict had these two superpower’s relationship is both surprising and concerning. Prior to the Cuban Missile Crises of 1962, a series of threats between the Soviet Union and the United States created distrust and fear between the two countries. Additionally, a large imbalance in power contributedRead More Egypt more to Blame than Israel for the Outbreak of War in June, 19673297 Words   |  14 PagesThere are different historical views on what really provoced the war of 1967, the Israelis would clearly blame the Egyptians and point at Nassers agressions as the main provocation leading to the war. Another vie w is that Nasser did not have the intention to fight Israel at that point, but when the UN troops in the Sinai were withdrawn suprisingly after Nassers demand, Nasser had to make true his big promises to defeat Israel to the other Arab nations. He wanted to keep his reputation as the ultimateRead MoreAssess the Short Term Significance of the Suez War of 19562228 Words   |  9 Pagesin the Arab-Israeli conflict which involved substantial foreign involvement. Although Britain and France were humiliated and lost their influence in the Middle East, it highlighted the rising importance of Cold War politics in the Middle East. Egypt and Israel can be considered as winners of the Suez War; Egypt gained complete control of the Suez Canal and Israel had access to the Straits of Tiran. However, both countries were to remain hostile and the legacy of the Suez War will be conflict, notRead MoreThe Events Of The 1973 Arab Israeli War3801 Words   |  16 PagesThe 1973 Arab-Israeli War, also known as the Yom Kippur War was a war that was fought by an alliance between Arab nations against the State of Israel. The war was fought between the 6th and the 25th of October, 1973. It began as the Arabic alliance launched a surprise attack on Israeli territories during the holiest day of the Judaic calendar, Yom Kippur. Egyptians started their attack from the Sinai Peninsula on the 6th with Syria attacking simultaneously from the Golan Heights. These two regions

Tuesday, May 5, 2020

War on terrorism Essay Example For Students

War on terrorism Essay Sept. 16 around 9:00 a.m. on Tuesday and 1 World Trade Center had just been hit by a Boeing 767 passenger jet. Mayor Joe Lhota and other people were going to 7 World Trade Center just across the plaza from the Twin Towers. There, on the 23rd floor, was the citys Emergency Command Center, a state-of-the-art $15 million facility designed to serve as the citys nerve center whenever disaster would strike. Three years ago, when plans for the command center were reported, the project was widely put down a testament, the critics jeered, to the Mayor . Now, there wasnt anything the city needed more. The only problem was the facilitys area to the disaster site was about to render it utterly useless. Pakistans going to send a group of high-ranking military officers to Afghanistan on Monday to demand that the Taliban government give the accused terrorist Osama bin Laden and his top associates to the United States or face almost certain American military action. The groups going to be led by Gen. Faiz Gilani, one of the top people in Pakistans military intelligence. Pakistans president, Gen. Pervez Musharraf, agreed to give the ultimatum after days of intensive discussions between American and Pakistani people. i hope that nothing like that will ever happen again,but if it ever does i hope the u.s. will be ready. i dont think bin laden will ever try something again now that we are at war with him. i think he has learned his lesson. people say that bin laden is behind the spreading of anthrax in the u.s.,but i dont think so, he is to busy running from us in the war. Words/ Pages : 279 / 24

Saturday, April 11, 2020

Mncs in India free essay sample

MNCs in India By A V Vedpuriswar[1] Introduction With a GDP growth of almost 7 percent1, India is one of the most promising and fastest-growing economies in the world. But despite the huge potential of the country, the performance of Multinational Corporations (MNCs) in India has been decidedly mixed. Many MNCs which have succeeded remarkably elsewhere in the world have yet to make a significant impact in India. The market entry and penetration strategies that have worked so well for these companies in other countries have been for less successful in India. Many MNCs have struggled to understand Indian customers and come up with suitable products and services. At the same time, some MNCs have done pretty well for themselves. Why have some MNCs done so well where others have failed? This article is an attempt to provide an intuitive explanation of what determines success in the Indian market place. Background Today, virtually all the big MNCs in the world have operations in India. We will write a custom essay sample on Mncs in India or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page These include Unilever, BAT, Colgate Palmolive, Procter Gamble, General Electric, General Motors, Ford, Pepsi, IBM, Intel, Texas Instruments, Microsoft, Oracle and Coca-Cola. India is now considered by many MNCs to be a strategically important market. Historically, the main reason for the entry of MNCs into India was to jump the tariff wall. High import duties made it difficult if not impossible to export finished goods from the home country to India. On the other hand, once they entered the country and set up operations, the countrys high tariffs guaranteed adequate protection. In some cases, the need to customise products necessitated a strong local presence. Unilever set up its Indian subsidiary, Hindustan Lever and gave it full freedom to develop various products to suit local tastes and usage conditions. This would obviously not have been possible if Unilever had only been exporting its products to India. In recent times, other reasons have made India an attractive destination for MNCs. India has emerged as a low cost back office, manufacturing and research base, thanks to its skilled but relatively cheap manpower. In the computer software industry, many MNCs are establishing offshore development centres to tap local manpower. IBM, Accenture, EDS and Computer Associates have all been strengthening their presence in the country. Not only are Indian software workers among the best in the world, when it comes to technical skills but they are also more comfortable with English, compared to their counterparts in countries such as China. Dell and Deloitte have major back office operations in the country. General Electric (GE) is looking at India as an important R base which can contribute to their global knowledge pool. GEs local outfit has filed for several patents in the last couple of years. Nokia has set up three RD centres that work on next-generation packet-switched mobile technologies and communications solutions. Texas Instruments is also doing cutting edge RD work in the country. Varying degrees of success While several MNCs have entered India, not all of them are doing well. This is evident when performances are compared across industries. However, even within a given industry, some MNCs seem to be doing better than the others. Consider the automobile industry. Here, Suzuki and Hyundai are way ahead of formidable rivals such as General Motors, Honda and Ford. Similarly in the FMCG sector, even after allowing for its relative late entry, Procter Gamble (PG) remains a marginal player compared to Hindustan Lever. In some industries, the MNCs have been left high and dry by the local players. In the paint industry, the local player, Asian Paints has beaten the MNCs by a huge margin. Then, there is also the unique case of an MNC, Indian Aluminium (Indal), actually being taken over by an Indian company, Hindustan Aluminium. One must be careful while explaining the good performance of some MNCs and the poor performance of others. An important point to note here is that different MNCs have entered India at different points in time and responded to the needs of the environment accordingly. For example, MNCs which entered India since the 1990s have in general been more aggressive and proactive in a liberalised business environment, than those which began operations during the license Raj. Hyundai, Samsung and LG are good examples. The older MNCs like Bata have also been handicapped by the baggage accumulated over a period of time. Such companies are often at a disadvantage due to their bloated manpower and inefficient manufacturing facilities. Of the 50-plus[2] MNCs with a significant presence in India, the nine market leaders, including British American Tobacco (BAT), Hyundai Motor, Suzuki Motor, and Unilever, have an average return on capital employed of around 48 percent. Even the next 26 have an average ROCE of 36 percent. The most successful MNCs in India have some common characteristics. Resisting the instinct to transplant to India the best practices of other countries, they have treated the country as a strategic market. These companies have also taken a long term view. They have invested time and resources to understand local consumers and business conditions. They have understood that the price points that matter in India are different from those in other countries. In a country where the middle and lower-end segments are critically important, affordability is a crucial factor. At the same time, some of the successful MNCs have also realised that price is not the only factor driving purchase decisions. Value conscious consumers, will pay a premium if the benefits of superior features and quality are seen to far outweigh their cost. LG for example, has reengineered its TV product specifications in order to develop three offerings specifically for India, including a no-frills one to expand the market at the low end and a premium 21-inch flat TV for the middle segment. By keeping the price of the premium offering to within 10 percent of the price of TVs with conventional screens, LG has persuaded many consumers to buy it. These innovations have helped the company to establish a very strong competitive position in the countrys consumer durable-goods and electronics appliances market. The story of Unilever, Bata and Alcan Consider three of the earliest entrants into the Indian market Unilever, Bata and Alcan (India’s parent). The company which demonstrated the highest degree of early commitment to the Indian market was obviously Bata. The shoe major invested in a fairly elaborate distribution network with company owned retail shops in even small towns. Bata also took the bold step of targeting the mass markets instead of just milking the premium segments. It targeted middle class Indians with value-for-money products. Indeed, many Indians do not know that Bata is an MNC. In targeting up-market segments, however, Bata began to deviate from this strategy in the late 1980s. And even as it struggled to deal with the labour problems in its Calcutta factory, Bata saw its market share being rapidly eroded by nimble footed local players such as Liberty. Like Bata, Hindustan Lever Ltd (HLL) also displayed a clear intention from early on to take the Indian markets seriously. It set up a huge distribution network and developed a wide product range. HLL’s efforts to penetrate the rural markets have only taken off in recent times. Compared to local competitors like Nirma and Cavinkare, some of its products look overpriced. Yet, HLL has a strong presence in India that has inspired the awe of other MNCs. Despite struggling to grow in recent years, HLL dominates most of the product categories in which it competes. To give a comparative perspective, global rival Procter Gamble is way behind. HLL also continues to attract the best talent in the country. Today, HLL finds itself at a cross roads. To generate further growth, HLL will have to design from scratch, value-for-money products for the rural markets and further strengthen its rural marketing efforts. But there are signs that under new chairman, Harish Manwani and a new expatriate CEO, Douglas Baillie, HLL is poised for a rebound. Growth is back on top of the agenda. The case of Alcan is even more interesting. Unlike Bata and HLL, Alcan showed little inclination to invest and build its business in India. Essentially, Alcan looked at India as a cheap source of bauxite, the main raw material used in the manufacture of aluminium. It did not build captive power plants, despite being fully aware of the pitfalls involved in depending heavily on the countrys poorly managed State Electricity Boards. Alcan depended heavily on outsourced aluminium metal, having decided not to invest adequately in smelters and power plants, the heart of any aluminium manufacturing process. No wonder Hindustan Aluminium, the leading private sector player in the Indian aluminum industry, through its vertical integration strategy was not only able to maintain its competitiveness but even managed to take over Alcan. Today, HLL, despite its recent growth problems is one of India’s best managed MNCs and one of the star performers in the Unilever group. However, it is facing a distinct threat from cheaper brands. On . the other hand, Bata is attempting a turnaround, trying to regain its focus on the mass markets. This is a major correction from the misplaced strategies of the late 1980s and early 1990s. And Indal, no longer exists, having been taken over by Hindalco. The story of the three MNCs offers useful lessons which we shall summarise at the end of the article. Hyundai’s success If Unilever, Bata and Alcan represent the story of MNCs which entered India very early on, the Koreans symbolize the picture in case of companies which have entered the country in the post reforms era. Take the case of Hyundai, which chose to enter the Indian market, with a small car (Santro) which offers value for money to the countrys price sensitive consumers. Hyundai has also made very heavy investments in manufacturing facilities. After its initial success, Hyundai has started to widen its product range. Hyundai is one of the few MNCs to have established meaningful volumes in India in quick time. The company is among the top three car manufacturers in the country and is now emerging as a real threat to the market leader, Maruti in which Suzuki of Japan has a major stake. There are many lessons to be learnt from Hyundai. The company spent several months customizing Santro. Realising that Indian consumers attach much importance to lifetime ownership costs, Hyundai reduced the engine output of the Santro to keep its fuel efficiency high, priced its spare parts reasonably, and made various changes to the product specifications to suit Indian market conditions. In contrast, other global automakers have entered the market with vehicles with low gas mileage and high repair rates and after-sales service costs. Unlike many of the global auto manufacturers in India which source only about 60 to 70 percent of their components locally, Hyundai buys 90 percent. Hyundai has also plans to make India a global manufacturing hub that can serve other countries as the local market matures. Contrast Hyundai with players like Honda and Ford who have been very tentative about setting up full-fledged manufacturing facilities. The importance of commitment Commitment is important while competing in India. Commitment is often reflected in the entry strategy. Multinationals entering emerging markets often form joint ventures with local partners for a variety of reasons. These include their ability to influence public policy, to leverage existing products as well as marketing and sales capabilities, and to comply with regulatory requirements when foreign participation is restricted to less than 50 percent of a business. While joint ventures can facilitate quick access to important assets, especially in â€Å"strategic† industries like metals and mining and oil and gas, they often run into problems, down the line. As a recent McKinsey article[3] has mentioned, of the 25 major joint ventures established from 1993 to 2003, only 3 survive. Most ran into problems because the local partner couldnt invest enough resources to expand the business as quickly as the multinational had hoped. As a result, most of the multinationals that initially entered the market through joint ventures have disbanded them and pursued independent operations. The Korean multinationals, such as Hyundai and LG, have bypassed joint ventures entirely. They have retained management control and closely monitored the operations, making bold investments when the situation has demanded. By being on its own, LG has been able to move at a fast pace. After starting its operations, within a space of five months, it was able to complete its nationwide launch. Almost all companies took up to two years to complete their all-India launch. LG has the support of its parent not only for technology, but also for financial help. For instance, a substantial portion of the bill for sponsoring the 1999 World Cup cricket tournament was picked up by the parent company. The second aspect of commitment is the investments MNCs make in manufacturing facilities and other infrastructure such as distribution. LG has not hesitated to pump in money. By early 2000, it had invested almost $300 million with plans for investing another $100 million. In recent times, LG has been increasing its production capacity in India, for most products including colour televisions, washing machines, air conditioners, microwave ovens and refrigerators. Nokia is another MNC which has shown strong commitment to the Indian market by making necessary investments. From setting up a manufacturing base for handsets in India to creating financing options for cellphones, to working with cellular operators to reduce airtime costs, Nokia has launched various initiatives to lower the cost of owning and using a mobile phone. Nokia has also established a formidable distribution network that reaches over 25,000 dealers, a network that is about three times the size of Samsungs, six times that of Sony-Ericssons and one-fourth of Hindustan Lever’s (India’s largest fast moving consumer goods company). Nokia has built up this network from scratch by focusing on dealers of fast moving consumer goods (FMCGs) and consumer durables. Many of Nokia’s regional distributors are former FMCG middlemen who find the margins in the mobile phones business more attractive. In the infrastructure business, Nokia Networks has become a key supplier to all five GSM operators in the country; Bharti, BSNL, BPL, Hutchison, and IDEA. Nokia works closely with the operators to lower the total cost of ownership and usage for consumers. A third aspect of commitment is the amount of time and effort spent on understanding Indian consumers and then meeting their needs. LG has worked hard to understand Indian customers and identify features which appeal to Indian customers. LG televisions incorporate golden eye[4] technology and multilingual on-screen displays; refrigerators use preserve nutrition technology and washing machines the chaos punch plus three†[5] technology. LGs commitment to the Indian market can also be judged from its wide product range. In the case of washing machines, LG has been offering 6-kg equipment instead of its usual 4. kg models, to take into account the requirements of large Indian households. Such efforts have paid rich dividends for LG. The company ended 2004 with market shares of 24 % for color televisions, 33 % for washing machines, 41 % for microwave ovens, 26 % for refrigerators and 35 % for air conditioners[6]. With such high market shares, the company looks well placed to consoli date its presence in the country. A vast segment of India’s population resides in rural areas. So understanding the needs of rural customers is a huge issue. This argument is especially applicable to companies marketing consumer goods. But serving rural markets requires plenty of commitment in terms of understanding customer needs, developing products from the ground up and putting in place the necessary infrastructure especially distribution. LG is trying to build on its early success by aggressively penetrating the rural markets and by offering more value for money items. For the rural market, LG has launched a stripped down range of television sets called Sampoorna. Another company which has taken the rural markets seriously is Coca Cola. In the rural areas, Coca Cola has used a three-tier hub-and-spoke distribution model to ensure deeper penetration. The company depot supplies twice a week to large distributors who act as hubs. These distributors in turn supply goods to smaller distributors in adjoining areas. Large trucks are used to move stocks from the bottling plant to the â€Å"hubs†. Medium commercial vehicles are used to move stocks from the hub to the spokes. The small distributors have their own low-cost means like auto rickshaws and cycles, to reach the product to every nook and corner. Coca Cola provides retailers thermo-cool boxes while others with power connections have been offered cold storage facilities under an ‘own-your-asset’ scheme. The company has negotiated big discounts from refrigerator manufacturers and supplied 2. 5 lakh refrigerators to retail outlets in 2003. Finally, commitment is also reflected in the way MNCs deal with local government regulation. In emerging markets like India, where deregulation is still in progress in many industries and the regulatory authorities are themselves often not clear about what needs to be done, companies must be flexible and patient. Regulations governing the India mobile-telephony sector, for example, have been amended several times since 1994. The government had two licensed operators per region back then and now has as many as six. Although most multinationals left the sector when the regulations changed, Hutchison Whampoa continued to invest in India. Today, Hutchison Essar is one of the top three mobile services companies in the country in terms of market share. The most successful MNCs have invested much time and energy to identify and understand the key policy makers and even to suggest regulatory changes. They have resisted the temptation to appoint agents or joint venture partners to liaison with the bureaucrats involved in policy making. Conclusion The above experiences clearly bring home the point that success in the Indian market depends crucially on commitment. This implies a willingness to set up a fully owned subsidiary as opposed to a joint venture, in full fledged manufacturing facilities as opposed to the assembly of completely knocked down kits, in a widespread distribution network as opposed to a limited presence in the major cities and in customised products as opposed to standard offerings from the parent companys product range. It also implies an ability to work patiently within the constraints of the local regulatory framework. Commitment must be backed by flexibility. MNCs must keep fine-tuning their strategy till they have a winning formula in place. It is MNCs which show both commitment and flexibility that are most likely to succeed in India. References 1. â€Å"Hyundai Motors launches multifunctional small car ‘Santro,’ www. ipan. com, 13 January 1998. Mukerjea, BDN. â€Å"The GE  Juggernaut,† www. businessworldindia. com, 22 March 1999. 2. Chhaya; Radhika Dhawan, â€Å"Levers Millennium Project,† Business Today, 7 August 1999, pp. 59-71. 3. Gupta, Indrajit. â€Å"Price of Success,† Business World, 31 January 2000, pp. 20-26. 4. Bhandari, Bhupesh, â€Å"LG pumps up the volume,† www. businessworldindia. com, 6 March 2000. 5. Karmali Naazeen, â€Å" Keki’s legacy,† Business India, 6th March 2000 – 19 March 2000. pp. 85-87. 6. Narayan Sanjay; Jayakar Roshini, â€Å"Lever’s new adventure,† Business Today, 7 June 2000 – 21 June 2000. pp. 72-79. 7. â€Å"Hyundai to invest $ 400 million in India, to unveil Sonata next year,† www. expressindia. com, 9 August 2000. 8. Narayan Sanjay and Jayakar Roshni, Levers new adventure, Business Today, June 7-21, 2000, pp 72-79. 9. Chowdhary Paroma Roy, â€Å"The Unbottling of Coke,† Business Today, January 6, 2001, pp 66-67. 0. Dubey Rajeev and Surendar T, â€Å"The Coca Cola blood bath,† Business World, February 12, 2001, pp 38-41. 11. Lalitha, Srinivasan. â€Å"Hyundai Motors rolls out multi-media ad blitz to relaunch Santro,† www. financialexpress. com, 14 August 2001. 12. â€Å"LG to expand manufac turing capacity in India,† www. prdomain. com, 7 November 2001. 13. Carvalho, Brian. â€Å"Lever – Has Chairman Vindi Banga brought it back on track? † Business Today, 25 November 2001, pp. 50-56. 14. Butler Charlotte and Ghoshal Sumantra, â€Å"Hindustan Lever Limited – Levers for change,† INSEAD case, 2002. 15. LG sees rural markets as thrust areas,† www. blonnet. com, 15 February 2002. 16. Jacob, Anil G. â€Å"Picking rural pockets,† www. business-standard. com, 22 April 2003. 17. Basu, Indrajit. â€Å"Coke bubbles after a decade in India,† www. atimes. com, 26 April 2003. 18. â€Å"Hyundai rolls out Santro Xing — Eyes more exports with `global car,† www. blonnet. com, 23 May 2003. 19. Sengupta Snigdha and Singh Shelly, â€Å"GE India: Captive No More,† www. businessworldindia. com, 29 September 2003. 20. Karmali Nazneen, â€Å"GEs Indian marathon,† Business India, 29 February 2004, 63-38. 21. Swami Parthasarathi, â€Å"In high places,† Business India, 26 April 2004 – 9 May 2004, pp. 44-50. 22. Lancelot Joseph, â€Å"LG No. 1,† Business India, 18 July 2004. 23. Charubala Annuncio; Srinivas Alam,. â€Å"Levers to Rescue Goliath,† Outlook, 13 September 2004, pp. 50-53. 24. â€Å"LG targets Rs. 9000 crore revenue in ’05,† www. economictimesindiatimes. com,5 January 2005. 25. Kohli, Khandekar Vanita, â€Å"The Big Finn,† Businessworld, 7 March 2005, pp. 36 – 42. 26. â€Å"Hyundai to make India production base for Getz,† www. finance. indiainfo. com, 15 May 2005. Mitra, Arnab and Rahul Sachitanand, â€Å"GEs Indian Summer,† www. usiness-todaycom, 5 June 2005. 27. Archna, Shukla. â€Å"The LG juggernaut,† Business Today, 6 November 2005, p- 92. [1] Asst. Vice President (Knowledge Management), Satyam Computer Services. [2] Kuldeep P. Jain, Nigel A. S. Manson and Shirish Sankhe. â€Å"The Right Passage to India,† The McKinsey Quarterly, March  08,  2005. [3] Kuldeep P. Jain, Nigel A. S. Manson and Shirish Sankhe. â€Å"The Right Passage to India,† The McKinsey Quarterly, March  08,  2005. [4] Golden eye technology is meant to reduce the strain on the eye. [5] To facilitate more vigorous agitation. [6] According to ORG GFK data.

Tuesday, March 10, 2020

Juvenile Crime Boot Camps essays

Juvenile Crime Boot Camps essays Thirteen dead, over twenty wounded in a suburb of Denver Colorado, from a threat far greater than any Iranian terrorists. The threat is from within, the threat is our children. Youth Violence is a more common occurrence than the media would like us to believe. Similar instances have happened many times before: in Paducah, KY, three students were killed by a fellow student during a morning prayer circle(Leung). Also in Pearl MS, two were killed over a simple breakup (CNN), and in Springfield, OR, a sixteen-year-old killed one youth and critically wounded twenty-three over the alienation from his schoolmates (Barnard). Not to mention the sad atrocity in New Jersey where a young teen couple threw their newborn kid into a dumpster on a subfreezing night(Bad Seeds). This kind of delinquency is a problem, luckily all problems have solutions. Unfortunately the proper solutions are simply overlooked for the similar programs that address the problems cheaper. So the public believes that this type of treatment will do. However, we need something new, something radical to curb the growing violence among the youth in America. Society needs boot camps. Not just any type of boot camp. Those have been tried, and in some places, they worked, but not well enough. For any juvenile treatment to work research shows that it must address three basic needs of all children (NCCP): While many of the instituted plans have included some of the above goals they have not included all due to the cost of implementation. The problem affects kids of ages as shown in a survey taken in 1992, sixty-five percent of kids ages seven to ten feared they would die young, while that fear was shared by forty-two percent of eleven to seventeen year olds. (NCPC Report) With the arrest rate of juveniles increasing significantly during that time period, I dont blame kids for being scared. (Canada and the World) I have the solution, and recommendations for the...

Sunday, February 23, 2020

The devestating effects of logging in the rainforest Research Paper

The devestating effects of logging in the rainforest - Research Paper Example Furthermore, according to the statistics, â€Å"more than 80 percent of the world’s ancient forests† (Tscharntke, 2007) have been destroyed due to the logging. This paper is a brief attempt to explore various dimensions devastating effects of logging in rainforests on various stakeholders. Discussion â€Å"Rainforests once covered more than 14 percent† (Bermingham, Dick & Moritz, 2005) of the total land on this planet; however, â€Å"today every second, the world is losing one and half acre of rainforests† (Bermingham, Dick & Moritz, 2005) and thus, it is left with less than 6 percent of rainforests. Research indicates that if this process continues then we are likely to run out of rainforests in the coming three decades (Tscharntke, 2007). Currently, almost a quarter of the western dugs are derived from rainforest ingredients. Furthermore, interesting is the fact that scientists believe that they have only checked less than a percent of the total species of rainforests, which means that with deforestation of rainforests, the world is losing the cure of many diseases (Bermingham, Dick & Moritz, 2005). Logging is most common in the developing and underdeveloped countries of the world where there are large reserves of rainforest. Quite understandably, considering the income levels of these countries, money becomes an urgent, unavoidable, and imperative need. On an average, a hectare of trees in rainforest can earn the loggers more than 40000 US dollars, which is nearly equal to a fortune for them. To make matters worst, most of the governments in these countries are also involved in these practices since they have no other way to earn foreign exchange. However, these governments fail to realize that the logs that they sell to countries like America and other European countries, they later spend more than half of the foreign exchange or export earnings to buy important wood products as pulp, paper and others from these very countries (L aurance & Peres, 2006). It is important to note that timber industry claims to be following â€Å"safe† logging practices, which include selective logging and full forest harvesting. Interestingly, both of them are not at all safe. Selective logging may refer to the process of choosing specific mature trees to harvest. Once the harvesting process is complete, a sapling is planted so that a new tree can grow. However, this never results in favorable results. In most rainforests, average size of trees is very high which blocks sunlight and nutrients for other small trees (Jepma, 1995). Furthermore, research indicates that removing one tree from a bunch of trees in a rainforest may result in the death of 17 more trees. This is true because trees develop a system of interdependence with each other especially in rainforests (Tscharntke et al., 2009). Full forest harvesting which refers to the process of harvesting the entire trees with its branches and leaves is an even dangerous method of logging. The nutrients taken from the soil are usually in the leaves and branches of the trees and taking them away leaves the forest with lesser chances to grow again. Furthermore, with direct exposure of sunlight in the gaps and empty spaces dries the soil and the soil loses precious nitrogen (Tscharntke, 2007). In the absence of rainforest trees, the balance of carbon dioxide is being disturbed since there

Thursday, February 6, 2020

Marketing ethics Essay Example | Topics and Well Written Essays - 2000 words

Marketing ethics - Essay Example A recent McDonald's TV ad campaign entitled "Feed your inner child" is taken as an example of the ethical dimensions of marketing along the lines of the conflict between "profit" and "nutrition". It is clear that both elements should be in balance in order for McDonald's to be able to keep doing business at the same time that the consumers -children and adults- are served healthy food instead of junk food. This is a very conflictive topic, and it is a complex issue when it comes to finding an adequate solution for all parties involved. (Business Ethics, 2006). In a research study conducted by Kristen Harrison and Amy Marske (2005) for the American Journal of Public Health entitled "Nutritional Content of Foods Advertised During the Television Programs Children Watch Most" and published online by MyDNA under the title of "TV Ads Market Junk Food to Kids", the researchers found that "kids' consumption of TV ads that tout poor food choices is especially troubling because childhood obesity is on the rise, TV advertising influences children's food purchases and purchase requests, and kids see so many TV food ads a day." (Harrison and Marske, 2005). The researchers suggested that "parental involvement is the most important factor in the determination of the family diet. () Parents can work to maintain the integrity of the family pantry not only through selective shopping, but also through efforts to instruct their children about food and nutrition." (Harrison and Marske, 2005). Harrison stated that other adults should cooperate with parents in order to address the health problem of childhood obesity. In her opinion the food industry and advertisers "bear some responsibility for peddling nutritionally inadequate foods so aggressively to kids." (Harrison and Marske, 2005). The overall findings of this research study establish a significant degree of causation between childhood obesity and high levels of fast food advertising. In the article entitled "Advertising: Self Defence Tips for Parents and Young People!", Red Branch Human Performance (2006) makes the next assertion about advertisers that don't lie, but at the same time they don't tell the whole truth. Let's see: "Advertisers often don't give you the full story about their product. For example, if a manufacturer claims that their product is "virtually fat free" they usually don't mention it when the product is very high in sugar. If a product is touted as "90% fat free", it is still 10% fat...which is high enough." (Red Branch, 2006). This is a very common marketing tactics used in a wide variety of products with negative features that marketers don't want to reveal to the consumers. McSpotlight (1999) is a consumers organisation from the United Kingdom whose objective is to stop McDonald's marketing aimed at children. They hold a permanent campaign encouraging consumers to send their complains to the Independent Television Commission (ITC) based in London. McSpotlight makes a strong emphasis on the ITC Code, especially Appendix 1, Rule 5 that states the following: "Advertisements must not exhort children to purchase or to ask their parents or others to make enquiries or purchases." (McSpotlight, 1999). Along this line of thought, McSpotlight

Tuesday, January 28, 2020

Tangibility and intangibility of humanity Essay Example for Free

Tangibility and intangibility of humanity Essay In my artwork which is done in clay I attempted to portray how high and low culture can be merged in a sculpture. My intention for this piece was to portray a character normally found in fiction, and; attribute it with features that express human emotion. Looking at my piece one could easily say that the bust portrayed is that of a non-existent creature, such as an alien or a gargoyle. However, in portraying my theme, I intentionally gave the sculpture a downcast expression as seen in the hollow and downturned eyes as well as the bowed position of the bust. Here, I would like to portray the contrast between the tangibility and intangibility of humanity where the intangibility is represented by the existence of imaginary or self-inflicted states as I would like to portray in the creature and the tangibility which is represented by the human emotions in the piece. In doing this I believe I was able to achieve what Jeff Coons tried to achieve in many of his artworks where he tries to represent two levels of culture and society in a singular artwork to establish the link between the concepts and ideas. For instance, in his piece â€Å"Rabbit† he is able to express the merging of two diametrically opposed concepts, novelty and value. The mere fact that the artwork is done in metal but is of a common object, an inflatable bunny, makes the artwork representative of two different social spectrums. This is what I wanted to achieve in my artwork. I can say that I was able to achieve this in my piece by taking something out of fantasy and using this to portray the very real emotions of humanity. The effect is an apparent fusion between the two concepts which all the more makes it interesting. What my artwork represents is not however strange or foreign except for the fact that there are no fantastical creatures in real life. What it is representative of is the very real phenomenon of derivation of emotional instability or the lack of it from the existence of unreal of fictional situations. This concept is quite common among people of high society who believe in one thing but portray another. So, in effect the merging of the high and the low of culture could be easily expressed in my artwork as the apparent and the real – what can be seen but is not real and what cannot be seen but is real and genuine. This same concept is portrayed by Koon in his artwork of Michael Jackson and his pet monkey – this is an illustration of how a piece, while featuring two very famous figures or household names, actually represents two layers of society and even satirizes the contrast between Jackson and the monkey on a more intimate level. In addition to the features of my artwork that I mentioned I would also like to mention the reason why I intentionally gouged out a line that runs from the forehead down to the chin. While this particular feature seems to present the creature as a humanoid hybrid between man and ape, which all the more makes it a fusion of two cultures, the line also makes obvious what normally are imaginary lines in anatomy. This makes the piece more verbose in its portrayal of the tangible and the intangible. I used these features in my artwork because I consider genuineness in emotion a component of high culture and the concealment of these emotions in fantasy a component of low culture. I am aware though that the piece I did is not as articulate as I expected it to be, but in more ways than one, it expresses what I want to convey to my viewers. Another aspect that I would like viewers to take notice of is the medium and what is portrayed using the medium – I portrayed a fantastical creature using a mundane medium making an even stark contrast between the heights of fantasy and the lows of reality.

Monday, January 20, 2020

Abortion: Different Sides :: Essays Papers

Abortion: Different Sides When the topic of abortion is brought up, many people have different opinions. The only way we can have a sense of how the situation feels and the circumstances are from someone who has experienced it themselves; the mother. Here is a true story from Becca and her fight for life: â€Å"I write to you as an abortion survivor. My mother went to a clinic at 22weeks to get rid of me, most were appalled that she waited so long. Well to make a long story short they gave her the saline solution...or gave it to me rather. I was burned and poisoned but it didn't kill me. She never went into labor and so she figured she had to carry me to term but it didn't matter. I was dead or so she thought. 25 weeks came and went [†¦] she felt me still kicking. So she went back, the doc found me still breathing and he offered a partial birth abortion. My mom said she needed to think on that one and so we went back home. At thirty weeks, she never went back and she was starting to wonder about me, wa s I even still alive? I wasn't kicking as much anymore. Well she went into labor at 35 weeks, average gestation and all. I was born, my skin was red and scarred, my hair was gone and I was blind...the salt solution burned my eyes. The nurses were mortified from what my mom tells me, said I looked like Freddy Kruger. I had to have a lung transplant because my right lung was too burned up to function right. I was taken home, eventually my scars cleared up but I never got my sight back. I'm glad in a way that I couldn't see, after what my mom had done to me I could never look her in the eye anyway and hold back the contempt. Time passed, I'm 22 and married with a sweet baby of my own. My son Tristan came to me on February 27, 2002 and was perfectly healthy. I have also had surgery on my eyes, my vision is blurry but I can see a world my mother never intended me to see (abortionTV). For more stories and cases, go to Abortion Stories. This story shows us how one instance can ruin someone ’s life and also turn it into a blessing.

Sunday, January 12, 2020

Analysis of Ahab Moby Dick Essay

1. Dictator: Melville describes Ahab as a dictator. He, as the captain, is the most respectful figure in the Pequod. Some critics say that the novel is a metaphor from the world. Everyone depends of one person. It is a political point of view. The Pequod is seen as a small world. He is a â€Å"grand, ungodly, god-like† man. Ahab is ungodly in that he refuses to submit to any higher power. He does not worship or even acknowledge the superiority of forces beyond himself. Ahab is god-like in that he is larger than life. 2. Obsession: Ahab considers Moby Dick the embodiment of evil in the world, and he pursues the White Whale monomaniacally because he believes it his inescapable fate to destroy this evil. He is obsessed with revenge. Moby Dick dominates the personality of Ahab. He gradually goes crazier and crazier, eventually blaming Moby Dick for everything bad that has ever happened to any human being ever since the beginning of time. Melville describes Ahab as a â€Å"monomaniac,† an interesting word because it suggests two things: first, that Ahab’s insanity focuses itself obsessively on a single thing (Moby Dick), and second, that he’s only insane when it comes to that one thing – he can be rational about just about everyone else. 3. Suffering: Ahab believes that his suffering stems from the White Whale known as Moby Dick. . He lost more than leg the first time he fought against Moby Dick: he lost his pride, his free will, and his very being. His sole purpose after this encounter was to kill Moby-Dick, all else was cast aside. His wife, home, friends, and family do not even cross his mind. Ahab basically spends his life alone in the sea. He feels in home when he is in the ocean. He is always looking for Moby Dick, looking along. He has not friends; he is a romantic hero. Ahab is not a happy human being, he is like heroes of Shakespearean tragedy. He is suffering for the pain he has inside from the beginning to the end of the novel. Close to the end of the novel Melville makes a reflection about Ahab’s life, trying to humanize him. He is lamenting everything on his life.

Saturday, January 4, 2020

Essay about Academic Integrity - 3 - 1056 Words

Academic Integrity Paper University of Phoenix October 8, 2012 Academic Integrity This paper will speak of Academic Integrity. What it means to use it correctly and the consequences when wrongfully used. I will voice my views along with the views of others on how Academic Integrity is good rule to follow to write a paper. The paper will also be speaking of the disciplinary action that will be put into place and how students have to go through steps to completing those disciplinary terms. What is Academic Integrity? What is the true meaning of Academic Integrity? Looking up the definition it tells people that Academic Integrity is a university that adheres to a moral and ethical principles or just plain honesty. This definition†¦show more content†¦If proper readjusts are put into place the university will be less likely to accuse a person of plagiarism. From what I have learned is that when people are not sure if their plagiarizing material, is to check their work and cite the paper wherever is considered necessary to keep it safe. University of Phoenix is a remarkable help in learning different methods on how to write a paper the correct way by working one-on-one with a tutor or using the CWE. Plagiarism and Discipline Plagiarism is a writing term for cheating. Cheating is a very big deal in the academic world. People whom cheat go through different actions of discipline. Depending on what the academic board wants a person to do will be the discipline for the person at any given time. Some will make people write a paper, others will make people take a course on plagiarism, which is a workshop. The workshops last for three days and people are welcome to go to these workshops just to learn more about an area of study. Discipline is for when students get into trouble and have to learn from their mistakes. With the disciplinary actions put into effect, the university can make sure the students know that there will be only so many times before suspension from the university or kicked out indefinitely. The students will have to provide what is considered necessary from them and do their best not to plagiarize material. Using proper citations will keep students out of trouble wit h the university. OthersShow MoreRelatedAction Plan and Annotated Bibliography on Maintaining Academic Honesty1390 Words   |  6 PagesAction plan: maintaining academic honesty Academic dishonesty is a serious issue for anyone regardless of the discipline they are pursuing or the contextual factors. It undermines the quality of the end product such as the services that the person engaging in academic dishonesty will provide in the future. It also beats the purpose of going through academic institutions that provide facilities and facilitators in the education process. Academic dishonesty is, therefore, wrong in all forms and isRead MoreAcademic Integrity : Types Of Academic Dishonesty And Prevention Methods1743 Words   |  7 Pages Academic Integrity: Types of academic dishonesty and prevention methods Chetan Muppaneni Webster University Academic Integrity: Types of academic dishonesty and prevention methods Abstract This paper discusses the different types of academic dishonesty and the prevention measures that are taken to maintain academic integrity. The need of following the codes/rules of the institutions and to promote the academic integrity is mainly on the students and the faculty. The paper discussesRead MoreCai Yangbin Froggen 988215 Ge2021 W08 Dr. Braxton 2017/3/131470 Words   |  6 PagesGE2021 W08 Dr. Braxton 2017/3/13 The summary of â€Å"An Economic Analysis of Academic Dishonesty and Its Deterrence in Higher Education† This document mainly discusses the issues of academic integrity. It makes a detailed analysis on the academic integrity problems now in American universities that are summarized. Why so many students choose to cheat? What kind of students are enrolled in academic dishonesty? (almost all). The relationship between market supply and academic dishonesty. Suggestions andRead MoreAcademic Ethics And Academic Integrity Essay1276 Words   |  6 PagesAcademic eth ics are the moral codes or the shared standards of an academic enterprise and the core of its success (Occidental College, 2016). Basically, academic ethics require each student, to be honest, responsible, fair, respectful, give credit where it is due, turn in their original work, and etc. (Michigan State University, n.d.). Academic integrity requires students to do their own work without unauthorized help from others, cheating, lying, plagiarizing, and stealing (Valdosta State UniversityRead MoreContinuing Academic Success1112 Words   |  5 PagesContinuing Academic Success Continuing Academic Success is extremely important to those who plan to make advancements in their chosen career fields. It provides the opportunity to keep current with ideas, techniques, and advancements that are being made in their area of employment. We will address the importance of setting achievable goals, the importance of learning styles in academic success and the validity of ethics and academic integrity in helping to achieve continuing academic and professionalRead MoreAcademic Honesty and Its Value in a Students Life1821 Words   |  7 Pagesï » ¿Running Head: Academic Honesty Abstract This paper is based on the academic honesty and how it is so valuable in a students life. Indeed, the importance of maintaining academic honesty is also discussed in a comprehensive manner as a highlighting facet. Moreover, the aspects through which academic honesty can lead them towards better human being in their lives and entire professional life has also been under discussion. Furthermore, the emphasis has also been made that students are not theRead MoreMy Academic Goals : My Goals1117 Words   |  5 Pagesevery-other person has some kind of goal to achieve in their life. From every- other people who have the noble advantage of education in their life have some academic goals. Academic goals doesn’t just mean to be an engineer, doctor, banker, stock broker, but also means to be musician, choreographer, dancer, etc to name just a few. My academic goals are quite different and rare. Since I was born, I was almost fascinated by physics and maths and got to experience them in the middle school in India.Read More The Internet Plagiarism Explosion Essay1443 Words   |  6 Pagesbeen few studies conducted on the extent of Internet plagiarism. However, existing studies do show that the Internet is an extremely popular tool students use to cheat on written assignments. In any group of students, some will choose the path of academic dishonesty and copy the words or ideas of another person without giving credit to the author. The advent of the Internet has opened new ways for students to plagiarize written material. Not only can students copy material from individua l Web sitesRead MoreSkills Inventory1014 Words   |  5 Pagesturn in your final worksheet during week 6 as the first part of your final project to the proper submission link designated for this worksheet in the Week 6 Project area. This worksheet contains 4 sections, each sections asks a question about the 6 academic skills. In Question one, you need to answer the question for each skill. But for questions 2-4 you need only choose two skills to answer the question. You should type your answers in the boxes provided. Question #1: Why are these skills importantRead MorePlagiarism Essay1649 Words   |  7 PagesResearch Integrity, plagiarism includes both the theft or misrepresentation of intellectual property and the substantial unattributed textual copying of anothers work. [2] Because plagiarism is considered to be a factor of a particular culture or a time, identifying plagiarism is not always easily performed. For example, in some cultures, as well as in some other time periods, the idea of plagiarism is not always clear; however, in this context, the chief concern is using plagiarism in academic custom